EDITORIAL DESIGN

Hunks & Heroes

 

Rizzoli, September 3, 2019

 

Art Director
Dimitri Levas

Author
Jim Moore

Photographer(s)
Various Legends

 
 

PROJECT

Work Like a Girl

 

"Work Like a Girl," the sister brand and passion pod of Token CEO's Erika Nardini, is here to tell incredible stories about business excellence, fighting for what's yours, and always rising to the occasion. 

The new brand launched in March 2022. Go Listen!

Creative Services

• Brand Strategy & Infrastructure
• Discovery & Research
• Positioning
• Logo & Visual Identity System
• Social Media Design
• Photo Direction

 

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PROJECT

More Like America

 

More Like America, launched by Lauren Baer in the run up to the November 2020 elections, addresses the long standing issue of credible candidates not making it on to ballots because their campaigns never get off the ground. There are currently no progressive PACs designed to provide start-up costs for these campaigns. Additionally, the campaign environment will be doubly challenging for minority and first-time candidates, who lack the resources to weather these challenging times due to the financial impacts of the pandemic.

LWSDCo. was proud to partner with Lauren and her team on this game-changing initiative. as the global pandemic presented an opportunity to create a new narrative for diverse candidates—branding and creative communication marked the difference between messages that succeeded and a message that gots lost in the clutter.

Creative Services

• Discovery & Research
• Positioning, Messaging & Voice
• Logo & Visual Identity System
• Social Media Strategy/Design
• Web Design

Visit the Project:

morelikeamerica.org

External Links:
Chedder
Palm Beach Post

 
 
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PROJECT

The Winning Round Foundation

 

The success of the Winning Round Foundation has been built on blood, sweat and tears of its founders—whose passion for helping people living with Parkinson’s Disease has helped prolong and save countless lives. As interest in the program grew, there was a clear need to reexamine the brand positioning. Our goal for this project was to raise awareness and funds to combat Parkinson’s, to clearly communicate what makes TWF such an incredible and worthwhile cause and to establish a consistent participant recruitment stream.

 

Creative Services

• Strategy & Infrastructure
• Discovery & Research
• Positioning, Messaging & Voice
• Logo & Visual Identity System
• Social Media Strategy/Design
• Photography

 
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